There are a gang of women across the country who are bald-headed and super pissed with Guthy-Renker.
200 women in 40 different states filed class action lawsuits against Guthy-Renker, claiming that Wen haircare products made them go bald.
If you’ve ever watched television in the wee hours of the morning, then you may have seen one or two of Guthy-Renker’s infomercials. The company is responsible for marketing products like Wen, and skincare lines like Proactiv and Cindy Crawford’s Meaningful Beauty.
But the man in front of the camera actually convincing you to purchase Wen’s products is who you probably remember the most. He’s celebrity hair stylist Chaz Dean, and he’s the one who lays the models hair out right there on infomercial television. Chaz is responsible for manufacturing, designing, and selling Wen, which he described as a “sulfate-free alternative to shampoo”. According to NBC News,
The companies claim that regular shampoos can damage the hair, but that their products drastically improve the health and appearance of hair in just one use. The infomercials encourage consumers to use large quantities of the Wen products, describing them as “gentle enough to use every day” and stating, “You can never use too much! The more you use, the better the results.”
You may also remember is Chaz’s celebrity clients who gave their positive testimonials of Wen, including actresses Alyssa Milano, Brooke Shields, and Holly Robinson-Peete.
While the marketing for Wen was definitely convincing, the company’s consumers would tend to disagree. The women who have filed the lawsuit against the company allege that Wen’s haircare products caused them baldness, rashes, scalp irritation, hair breakage and hair discoloration. Yikes!
It’s not hard to see why women purchased the Wen haircare system. Watching Chaz sling his products on those early morning infomercials was hard for anyone to resist, including several of my family members. I mean, what woman wouldn’t want to invest in a haircare system that would give them long, luxurious locks by tomorrow?
While it’s heartbreaking that these women had a horrific experience with Wen’s products, it’s worth mentioning that a lot of women were skeptical of Wen for several years. 733 people to be exact. A June 2014 consumeraffairs.com review said,
I [ordered] 5 bottles of wen cleansing conditioners because my aunt got me one for Christmas and at first it worked great so I got more. Then my hair started just falling out. I mean bad. I’m bald in spots. I stopped using it and hair still not quite right. There’s got to be something done. My hair was so nice and long now it looks like **.